

SHADA HOTELS
A cultural narrative that blends lifestyle and hospitality through a contemporary approach, by creating engaging spaces that foster synergy with the local community.


AlF HOTELS
Providing an innovative and affordable lodging experience for diverse travelers by constructing micro-economy hotels. These hotels offer convenient city access with a focus on creating unique spaces and offering reliable services and products.


IMTIDAD WELLNESS
A range of holistic wellness services to help clients improve their physical, mental, and emotional well-being by reconnecting with their roots. These services include yoga, meditation, nutrition counseling, and life coaching.


M Hotels
Inspired by the Saudi Southern colloquial tongue that begins nouns with the letter M, these hotels provide micro rooms created for backpackers on the go.


Sa'af Foundation
نؤمن كأعضاء مؤسسين للجمعية بأن العمل في هذه الحياة إما أن يكون عملاً منقطعاً ينقطع بحدودها، وإما أنه عمل متصلٌ يتجاوز بصاحبه حدود دنياه إلى آفاق حياة آخرة، يكون له فيها مؤازراً و شفيعاً.